The project “eSMART” project is an innovative project that addresses Web 4.0, which is reshaping the business landscape.

The goal of the project is for entrepreneurs to gain the following competencies:

• Ability to present investment opportunities as an effective sale to yourself and your product; understand your product in the marketplace; alleviate investor / financier fears and concerns;
• Demonstrate that it has a relevant business model: in terms of market routes; estimated income and financial revenues; vulnerability to competition and market developments;
• Present the scalability of your product or creative idea and a true market assessment : Market Intelligence; competitive advantage; competition analysis; intellectual property protection.

The project will also provide essential lifelong education to adult education tutors to ensure they know the internet and its potential for new businesses.
Most importantly, develop pedagogical and digital skills to help harness the learning potential to deliver a high-quality training service.

This project is supported in the frame of the Erasmus+ European programme.